The Membership Empowerment Series is a program of interactive workshops and panels that help Critics Choice Association members advance their careers. Top level media experts share their wisdom, experience and advice to enable members to stand out and move forward in this ever changing media landscape. At the end of each presentation, members are invited to interact with the speakers and ask pertinent questions. Each session is recorded and posted in these archives, for the benefit of those who can’t attend live.
Did you know there are three easy changes you can make to your LinkedIn profile that will quickly grab the attention of editors looking for film critics? Career expert Madeline Mann, who has been featured in The New York Times, The Wall Street Journal, on ABC News and multiple other outlets, shares vital LinkedIn techniques that will help put you at the top of potential employers’ search lists, and find yourself receiving invitations to apply for top media positions. It sure beats blindly responding to posts and waiting indefinitely for responses!
Madeline Mann – Career Expert
SEO expert Jason Hennessy, keynote speaker, frequent guest on podcasts and webinars and contributor to publications including The Washington Post, Entrepreneur, Inc., Newsweek, and Rolling Stone, shows critics simple yet mind-blowing techniques to use SEO to increase your content’s traffic, brand awareness and revenue. He fills us in on some surprising tools that can make a huge difference, and others that are not really worth our time. He also answers important questions posed by members, and fills us in on tips and tricks that they can apply immediately, and that will can a huge difference.
Jason Hennessy – Keynote Speaker, SEO Expert6
Washington Post technology/online culture columnist Taylor Lorenz, shares information on the latest social media news/trends, as well as advice on how film/TV critics can better market themselves on social media and monetize their social media platforms. She answers vital questions about which platform is the most important today, how to acquire followers, and which type of content draws the most response.
Washington Post technology/online culture columnist Taylor Lorenz
YouTube and online video marketing expert and author Derral Eves tells us how to better utilize our YouTube channels by creating better content, generating more traffic and increasing revenue in creative ways that you may not have considered before.
YouTube Expert & Online Marketing Strategist Derral Eves (https://derraleves.com/
Experts from top media outlets give members a realistic look at what it takes to get a job as a film critic, full-time or freelance, in this rapidly changing media environment. They discuss what to pitch and how to pitch effectively. After the panel discussion, members ask relevant questions.
Hoai-Tran Bui, Inverse entertainment editor
Geoffrey Roth, Former News Director, KSWB San Diego, KSTU Salt Lake City, WJZY Charlotte
Andrew Pulver, Guardian Film Editor
Managerial supervisors from top entertainment media outlets speak about film/TV criticism and what they’re looking for in film/TV critics at their respective outlets. After the panel discussion, members ask relevant questions.
Eric Kohn, IndieWire vice president of editorial strategy/executive editor
Nekesa Mumbi Moody, The Hollywood Reporter editorial director
Tammy Phillips, Nexstar Media Group vice president of talent acquisition